
Client
Mobility Institute Berlin
Service
Branding & Webdesign
The Mobility Institute Berlin is a consulting firm specializing in urban mobility, city planning, and transportation innovation. They advise cities, companies, and policymakers on sustainable mobility solutions and transformative urban strategies. To support their mission, we expanded and refined their branding, optimized their website and created various print & digital materials.
Challenge
The Mobility Institute needed a branding and website based on their already existing logo and brand colors that could communicate complex topics like transportation policy and urban planning in a clear, accessible way. The challenge was to create a visual identity and improve their digital presence so it would resonate with both policymakers and the public — professional, yet engaging; data-driven, yet human.
Approach